Cheese is great. Cows are amazing.
What’s not so great, is to keep making cheese the old way. Dairy farming is notorious for its burden on land & water, biodiversity and climate. Free the cow from cheese production, and environmental impact would be practically annihilated – a major leap forward for the entire industry. Those Vegan Cowboys aim to make cheese which is at least 5 times more effective than traditional milk production.
Those Vegan Cowboys love cows, and love cheese too.
To make the two add up, we’re taking the shortcut: free all the cows from the yard, and bring in a stainless steel cow. By teaching her how to turn grass into milk proteins, they’ll be able to recreate the true and tasty cheese we’ve always known and loved. Just like a real cow – but way more efficiently.