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Vegan is the fastest growing Free From category which could be due to increasing consumer interest and demand, product innovations and product solutions. The vegan revolution is establishing itself as part of the traditional diet and is so becoming more and more mainstream and accessible. With a increase of nearly 500% on sales of vegan and vegetarian products, the rising popularity seems to be more than just a trend.

At the Free From Expo nearly 40% of all exhibitors are vegan food producers or traders and more than 70% of visitors state that vegan is one of their main category interest when visiting the expo. With this vegan being such a large part of the expo, this year’s edition is the best place to discover all the latest development and insights.

Over the years hundreds of producers, brand owners, researchers, food professionals, buyers, dieticians and bakers and more have joined the Free From community, including vegan and vegetarian.

Interested in the full list of vegan exhibitors? Check out the Vegan Exhibitors List here!

Are you looking to join the expo with your vegan product or solution? Book your stand now and meet your future business partners at the expo. This Expo is about more than just products and ingredients, it is your opportunity for networking and gaining inspiration and insight.

The Program is filled with professionals sharing their latest insights in local and global trends, market analyses, best and worst practices and much more. Sign in for one of the roundtables where you and likeminded professionals share insight and gain practical tips for your topics.


Has Vegan got an image problem?

Hamish Renton HRA Company name: HRA

Conference Speaker Hamish Renton Associates:
I’ve been thinking a lot in recent weeks about the rise of the Vegan category, wandering the supermarket shelves and thinking through the rapid rise of Vegan products and brands. Vegan has clearly been the retail focus of the last six months with many UK supermarkets launching ranges across chilled grocery and food to go fixtures. Read more...

Free From Food 2024

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